Privacy policy

Last Updated: September 2025

1.           Introduction

This Privacy Policy describes how LAWB, LLC, d/b/a L.A. Wine Buyer, LLC ("we," "us," or "our"), a California corporation located in Los Angeles, California, collects, uses, and shares information about you when you visit or use our website at www.lawinebuyer.com (the "Site") or purchase our products and services, including our Wine Club subscription service.

By using our Site or services, you consent to the collection and use of your information as described in this Privacy Policy.

2.           Information We Collect

a)  Personal Information You Provide

We collect personal information you voluntarily provide to us, including:

  • Name, email address, phone number, and mailing address
  • Billing and shipping addresses
  • Payment storage clarity: We do not store full payment card numbers on our systems. All payments are processed securely by our payment processors (i.e., Shopify Payments). 
  • Date of birth (for age verification purposes)
  • Account login credentials
  • Wine preferences and tasting notes
  • Reviews, comments, and other content you submit
  • Communication preferences

b) Information Collected Automatically

When you visit our Site, we automatically collect certain information, including:

  • IP address and location data
  • Browser type and version
  • Device information and operating system
  • Pages visited and time spent on our Site
  • Referring website addresses
  • Cookies and similar tracking technologies

c)  Third-Party Information

We may receive information about you from third parties, including:

  • Payment processors and fraud prevention services
  • Shipping carriers and delivery confirmation services
  • Social media platforms (if you connect your accounts)
  • Marketing partners and analytics providers

3.           How We Use Your Information

We use your information for the following purposes:

a) Order Processing and Customer Service

  • Process and fulfill your orders and Wine Club subscriptions
  • Communicate with you about your orders, shipments, and account
  • Provide customer support and respond to inquiries
  • Verify your age and eligibility to purchase alcoholic beverages

b) Business Operations

  • Maintain and improve our Site and services
  • Analyze usage patterns and customer preferences
  • Prevent fraud and ensure security
  • Comply with legal obligations and industry regulations

c)   Marketing and Communications

  • Send promotional emails, newsletters, and special offers
  • Personalize your shopping experience and product recommendations
  • Conduct surveys and market research
  • Provide information about new products and services

4.           Information Sharing and Disclosure

We may share your information with:

a)  Service Providers

  • Payment processors (e.g., Shopify Payments, Stripe)[Veronica 1] 
  • Shipping and logistics companies
  • Email marketing platforms
  • Analytics and advertising services
  • Customer support tools
  • Fraud prevention services

b) Legal Requirements

We may disclose your information when required by law or to:

  • Comply with legal processes, court orders, or government requests
  • Protect our rights, property, or safety, or that of others
  • Investigate fraud or security issues
  • Enforce our Terms and Conditions

c)  Business Transfers

In the event of a merger, acquisition, or sale of our business, your information may be transferred to the new entity.

d) With Your Consent

We may share your information for other purposes with your explicit consent.

5.           Cookies and Tracking Technologies

We use cookies, web beacons, and similar technologies to:

  • Remember your preferences and login information
  • Analyze Site usage and improve performance
  • Provide personalized content and advertisements
  • Track marketing campaign effectiveness

You can control cookies through your browser settings, but disabling cookies may affect Site functionality. We use strictly necessary, functional, performance/analytics, and advertising cookies. You can manage preferences via the Cookie Settings link in our footer. Where required, we obtain consent for non-essential cookies. We also honor Global Privacy Control (GPC) signals as an opt-out of sale/sharing for advertising. 

6.           Data Security

We implement appropriate technical and organizational measures to protect your personal information, including:

  • Encryption of sensitive data in transit and at rest
  • Secure payment processing through PCI-compliant providers
  • Regular security assessments and updates
  • Access controls and employee training

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

7.           Data Retention

We retain your personal information for as long as necessary to:

  • Provide our services and fulfill orders
  • Comply with legal obligations (including tax and regulatory requirements)
  • Resolve disputes and enforce agreements
  • Maintain business records

Wine purchase records may be retained for up to seven (7) years to comply with federal and state regulations.

8.           Your Rights and Choices

a)  All Users

  • Access and Update: Review and update your account information through your online account
  • Marketing Opt-Out: Unsubscribe from marketing emails using the link in emails or contacting us
  • Account Deletion: Request deletion of your account by contacting customer service

b)  California Privacy Rights (CPRA)

We collect the following categories of personal information: identifiers (e.g., name, email, IP address), commercial information (orders, Wine Club activity), internet/technical information (device, pages viewed), geolocation derived from IP (city/region), user-generated content (reviews), and inferences (product preferences).

Sources. You, your device/browser, payment and shipping providers, marketing partners, and social networks (if you connect).

Purposes. Order processing, customer support, account management, personalization, analytics, security/fraud prevention, marketing, and compliance.

Disclosure. We disclose these categories to service providers and contractors (payment, shipping, customer support, email/SMS, analytics/ads, fraud prevention) for business purposes. We do not sell personal information for money, but we may “share” (as defined by CPRA) identifiers, internet/technical information, and inferences with advertising and analytics partners for cross-context behavioral advertising.

Right to Opt-Out of Sharing. You may opt out via the “Do Not Sell or Share My Personal Information” link in our footer. We also process Global Privacy Control (GPC) signals.

Retention. We retain personal information only as long as necessary for the purposes above, including legal and tax requirements. For example, order and tax records are typically kept for up to seven (7) years.

Requests. California residents can submit Right to Know, Delete, Correct, and Opt-Out requests at info@lawinebuyer.com or 310.388.9349. We will verify requests and respond within 45 days (with possible extension as permitted). We do not discriminate for exercising rights.

c)  European Residents (GDPR Rights)

Legal Bases (GDPR). We process personal data as necessary to perform a contract (fulfilling orders, account), with your consent (marketing emails/SMS, cookies where required), to comply with legal obligations (tax, age verification), and for our legitimate interests (site security, fraud prevention, service improvement, personalized recommendations) balanced against your rights.

Transfers. Where data is transferred outside the EEA/UK (e.g., to the U.S.), we rely on Standard Contractual Clauses and supplementary measures as applicable.

EU/UK Rights. You may request access, correction, deletion, restriction, portability, or object to processing, and withdraw consent at any time. You may lodge a complaint with your local supervisory authority.

9.           Children's Privacy

Our Site and services are not directed to individuals under 21 years of age. We use age-verification at checkout and/or site entry. We do not knowingly collect personal information from anyone under 21. If you believe we have collected information from someone under 21, please contact us immediately.

10.        Third-Party Links and Services

Our Site may contain links to third-party websites and services. This Privacy Policy does not apply to those third parties. We encourage you to review their privacy policies before providing any information.

11.        International Data Transfers

If you are located outside the United States, your information may be transferred to and processed in the United States, where privacy laws may differ from those in your jurisdiction.

12.        Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the updated policy on our Site with a new "Last Updated" date. Your continued use of our services after changes become effective constitutes acceptance of the updated policy.

13.        Contact Information

If you have questions about this Privacy Policy or our privacy practices, please contact us:

LAWB, LLC, dba L.A. Wine Buyer, LLC
P.O. Box 1038
Beverly Hills, CA 90213
Email: info@lawinebuyer.com
Phone: 310.388.9349